What Is a Stock Split?

A stock split is a corporate action that increases the number of a company's shares in circulation by issuing more shares to existing shareholders while reducing the price per share. The total market value remains the same. It's typically a strategy employed by companies whose share price has become too high or is significantly higher than its competitors.

Alright, here we go! Imagine, you got this big ol’ pizza, right? A beautiful, steaming pie right out of the oven. Now, that’s like a company’s stock. If you’ve got some of that stock, you own a slice of that pizza.

Now, let’s say the pizza joint decides to do what they call a ‘stock split’. Now, what that means ain’t as scary as it sounds. Nobody’s coming at your pizza slice with a cleaver. Instead, imagine the pizza shop magically making that one slice into two, three, or four slices.

The key here is you still got the same amount of pizza. Your one slice didn’t get smaller; it just became two smaller slices. So, if you held one share of a company, and they did a 2-for-1 stock split, you now got two shares, but the total value you got doesn’t change.

Why do companies do this, you ask? Let’s say a share in the pizza joint costs $1,000. That’s a lot of dough for one slice, right? If they do a 2-for-1 split, each share is only $500. That makes it easier for more people to participate in that pizza action.

So, that’s a stock split for you. It’s like the company’s saying, “Hey, we want to make it easier for more folks to own a piece of this pie. So, we’re gonna make more pieces, but don’t worry; you still get your fair share.” You end up with more shares, but the overall pie – the company’s total market value – stays the same. Remember, though, it doesn’t mean you’re richer. You still got the same amount of pizza; it’s just sliced up a bit differently, you know?

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